2015
Semper
Streetwear brand built on creative systems and cultural intent
01 / 03
ROLE
Founder / Creative Director / Designer
APPROACH
- •First creative project materializing designs from childhood
- •Maintained continuous presence across different rhythms and scales
- •Prioritized cultural continuity over pure commercial objectives
- •Created space for personal expression, identity and permanence
- •Balanced creative intent with practical sustainability when needed
OVERVIEW
Semper is my first canvas and my longest running project.
It is where I first materialized the designs I had been creating since childhood. Over the years, Semper moved at different rhythms. Some years included multiple collections and events, others were quieter.
What never changed was its presence.
In gatherings with friends, family meetings and shared moments, Semper is always there in some form. That continuity is the real intention behind the project.
Semper was never conceived as a purely commercial brand, even though sustainability sometimes became necessary. At its core, it exists as a space for expression, identity and permanence.
Sometimes louder. Sometimes quieter. Always present.
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